Tag Archive - presidential race

Community Organizer+Grasp of Web 2.0/Social Media=President Elect Obama

November 6, 2008 in Ministry-Theology with 9 Comments

Last April
April 10, 2008: That is the date I wrote my post regarding an interview with conservative talk show host Hugh Hewitt and the authors of Millenial Makeover: MySpace, You Tube, and the Future of American Politics. There were tons of points that the authors made that day, but three continue to stick out to me because I’m really interested in social media and I love working with this generation.

  • Communication to this generation via text, online, etc. is how they make decisions, rather than listening to authority. They make decisions based on their connectivity network, rather than make decisions based on authority.
  • You should have two different strategies to reach the Boomers and the Millenials. And they should be, and better be completely different. The Millenials can sniff out any in-authenticity in marketing. They don’t care about or watch TV, because they would rather be online and communicating and networking with people.
  • Interested in Peer to Peer, Bottoms-Up organizing styles, and not Top-Down, Command and Control style. You can appeal to them if you can talk to them about communitarian solutions that are self organizing.

The Millenials Take the Election
I think those are really great observations that Obama seemed to understand and McCain didn’t. I’m not a political analyst, but I think that’s fairly accurate. “Young voters preferred Obama over John McCain by 68 percent to 30 percent — the highest share of the youth vote obtained by any candidate since exit polls began reporting results by age in 1976, according to CIRCLE, a non-partisan organization that promotes research on the political engagement of Americans between ages 15 and 25.” (Youth vote may have been key in Obama’s win). In fact, the article goes on to say, quoting the authors of the Millenial Makeover, the following:

Through a steady stream of texts and Twitters, experts agree Obama has managed to excite young voters by meeting them where they live — online.

“This is a group of people who are constantly checking in with everybody else in their circle to make a decision,” says Morley Winograd, the co-author of “Millennial Makeover: MySpace, YouTube, and the Future of American Politics” and a former adviser to Vice President Al Gore. He defines Millennials as ages 18 to 26. Continue Reading…

Texting the VP Announcement…Brilliant!

August 11, 2008 in Uncategorized with 5 Comments

Politics aside, someone in Barack Obama’s campaign clearly understands viral marketing, social media, and the “groundswell.” And his campaign has just figured out a way to reach an audience and communicate a message to that I think McCain clearly doesn’t understand or underestimates.

This is brilliant.

Obama Plans Novel VP Announcement TXT

Four years ago, Sen. John Kerry (D-Mass.) announced his vice presidential nominee, then Sen. John Edwards (D-N.C.), at a morning rally in Pittsburgh.

How times change.

Last night, in a cell phone text message that was quickly followed by an e-mail linking back to a new page on his Web site — my.barackobama.com/vp — aides to Sen. Barack Obama’s (D-Ill.) campaign wrote: “Barack will announce his VP candidate choice through txt message between now & the Conv. Tell everyone to text VP to 62262 to be the first to know! Please forward.”

Note three things: the casual reference to the candidate (“Barack”); the call to “forward” the text (to friends, relatives, etc.); the perceived personal appeal of being “the first to know”; and the timing — the text was sent two weeks before the Democratic National Convention kicks off. That gives plenty of time for the text to be passed around.

It also gives the Obama campaign one more way to differentiate itself technologically from its Republican opponent; Sen. John McCain (R-Ariz.) doesn’t have a text messaging program.

Let’s All Be Honest With Ourselves…Can We?

March 18, 2008 in Uncategorized with 7 Comments

If you read or watch the news for any length you are bound to come across Christians who make pretty demonstrative statements about how voting for one candidate or another would be wrong as a Christian.

Examples:

  1. There are those who say that if you vote for Obama, who is pro-choice, then as a Christian you are not acting in good faith or conscience.
  2. There are those who say if you voted for Bush, or will vote for McCain, then as a Christian you are not acting in good faith or conscience because they support the war in Afghanistan, Iraq, and possibly other places, etc.
  3. You get the point….right?

That voting is not always, and probably never has been a black or white, cut and dry issue. Anytime you vote for a candidate, whether it be Hilary, Obama, McCain, they will enact policies and make choices that at some time or another will go against your views….whether you are a Christian, Agnostic, Atheist, etc, etc.

I wish it were that simple, but it is not. Some of you may take the pro-life/pro-choice issue as your main issue, and that’s where you will lay your stake. Others may take a gay/lesbian’s couple right to marry/not marry as your main issue, and that’s where you will lay your stake. Others may say that marching into war is the main issue, and you will stake your claim there based on the candidates view.

It is not always cut and dry. There have been candidates who are Christian who have cut taxes and eliminated community health programs, sending many to the street to struggle away in poverty.

What I’m saying is that when we hold the ethics of Jesus up against a candidate, no candidate will match those completely. I wish that were not true, but it seems to be. So until someone fits that bill, then we as Christians should not go around claiming that others are not Christians, or are acting in bad faith or conscience because they voted for one of the candidates over another.

The choices we are presented are sometimes grey, and if we play out the long tail effect of each decision, then we would see that everything is not always black and white.

In Matthew 5, in the Sermon on the Mount, Jesus presents to us a way of life that is so radical and counter-culture that it makes no sense to our rational minds….it is so counter-intuitive. So as a Christian, as long as I know I’m struggling to live out those teachings, then I know others are as well. And no candidate is going to be a savior, whether they are Christian or non-Christian, whether they claim to be or not be.

Continued Series–Non-Political Observations on Why I Think Many in My Generation and Younger are Voting for Barack Obama: Reason #3

March 10, 2008 in Uncategorized with 4 Comments

I could probably post a few more reasons, but as I mentioned before, I tend not to post much on politics. So this is reason #3, and the final posting in this series (you can read the other two reasons below).

Reason #3: Hope

This is the one word that I hear more often than not surrounding the Obama campaign and it’s supporters. It’s definitely the number one reason that I hear among college students that I work with as well. What this hope looks like, or the expectations behind it probably differ from person to person, but here is my general sense. Most people have become disillusioned with politics today, and therefore, anyone new who enters the race stands for some kind of hope that did not previously exist. Now I know Obama is not new to politics, but his name is not one that we have heard of for years like McCain and Hilary. Being new to a presidential race ushers in a sense of hope and anticipation for many.

Though this last week has been a pretty rough one (relatively speaking) for the Obama campaign, I think most young people admire his attempts to keep the politics from turning into mudslinging. Whether you think this has been accomplished or not is really besides the point, because he tends to be the one to at least verbally acknowledge the desire to stay above the fray. Trying to do politics differently has ushered in a sense of hope as well.

Last, I think that many younger people see the possibility of having the first ever African-American in the presidential office as a hopeful sign for our country. It brings a sense of hope that any odds can be overcome and that our country has maybe gotten past some of the racism that has existed. Now we all know that racism exists and will continue to exist, but I think Obama’s presence in the race signals a new day for America that many people are excited about.

As I mentioned before, I could go on with more and more posts on this topic but I’m going to bring it to a close.

#1: Openness

#2: Experience/Inexperience

#3: Hope

These are just three of the non-political observations that I have made, and I’m sure you might have add to more, and I would love to hear from you.

Continued Series–Non-Political Observations on Why I Think Many in My Generation and Younger are Voting for Barack Obama: Reason #2

March 5, 2008 in Uncategorized with 7 Comments

You can read my previous post and reason #1 (openness) below. Just a reminder. These are non-political observations that I’m making, based on my experience in working with the typical young adults demographic and under (35 and younger).

So if you want to read all my caveats about me not typicall writing on politics, or about how all candidates and parties play a very shrewd and political game, often leaving the voter with less than a clear picture of the reality behind the campaign machine, then read the beginning of post number one. Otherwise, let me just jump in to the next reason.

Reason #2: Experience/In-Experience

Kyle, the first commenter in my previous post actually made an observation that was one of the ones I was going to state. Kyle, therefore, I agree with you.

Inexperience sometimes does work in favor of someone in the 35 and younger crowd. And to many of the voters, pundits, news outlets, etc, this is one area that Obama is constantly being criticized over. What most of them don’t realize though, is that many younger Americans aren’t looking for the person with always the most experience, hence making this debate between the candidates about who is better equipped to answer the White House phone in the middle of the night somewhat irrelevant to many.

Let’s first talk about experience. There are people who have no experience in something. Here we often think of your freshmen out of college, or your incoming high school student into college who has never worked. If they are wanting a job, say in some organization (whatever it may be) they are probably truly inexperienced.

Then you have people who have done all kinds of things. Gone to college. Worked in several different fields, experiencing both success and failure. They may come to a new line of work, but you can’t really say they are inexperienced. They may not have all the expertise or knowledge in that one field, but they have experience in other areas.

Again, I’m in vocational ministry, so let me put it in those terms. Often in the Church you see people getting hired who come from other successful careers (i.e. businnes, finance, administration, community development). That person may have not been in ministry professionaly before, but that doesn’t mean they lack experience.

“Okay Rhett, get to the point!” Obama has experience in other careers, and just because he has never worked in the White House doesn’t mean he lacks experience. This is where Kyle is right I believe. Younger generations actually have a backlash towards the idea that someone has to have lots of experience or even a lifetime of it in one area to do that job properly. Also, if so many younger Americans are disullionsed with American politics, then want they really don’t want to do is to put someone in office who has tons of experience in the system that they feel is not working. Why would they put McCain or Hilary in the Presidential Office if they are not happy with the political system, or what the parties have done? Rather, what they are looking for is someone with a new and fresh perspective. And for many, Obama fits this bill. Some may call him inexperienced, but that would be missing the point. He is experienced, just not in the ways that previous generations have equated experience with.

I know that is quite a rambling mess of a post above. Bottom line: People who are often not part of a system, or rather who have not been born and raised within a system, often come into a position looking at new and imaginative ways to do a job differently. This is where Obama’s experience/inexperience pays off for him.

Recap so far:

#1 Openness

#2 Experience/Inexperience