Tag Archive - COLLEGE

Formulating an Online Strategy for College Ministry: Part 4–Using Facebook Effectively

When it comes to Facebook I’m definitely an evangelist, but it wasn’t always that way. I was one of those pastors who was somewhat fearful of online social technology. I was an early adopter in some ways, but when it came to working with college students I was definitely a late adopter to MySpace (my students had been on for more than a year), and I was also a late adopter to Facebook (my students had been on it for over a year as well).

By the time I got the nerve up to put us on MySpace, my students had already left it and were living online on Facebook. I still remember the Wednesday night in the Spring of 2006 when one of my student leaders got up to make an announcement at the end of the night. He announced how he had created our Quest Bel Air Global Facebook page, and I was thinking to myself, “What does that all mean?”, while I could hear the cheers from the audience as if saying, “Finally!”

Ever since then I have been a big fan and it has revolutionized communication in our ministry. And yet, there is more we could be doing with it, I just haven’t had the time and figured out the best ways yet.

So I have some thoughts, but I would also like to hear from you, and see if we can find out some even more effective ways.
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Formulating an Online Strategy for College Ministry: Part 3-Why You Should Be Blogging

Of all the topics I’m going to address in this series, this seems to be the no-brainer to me. I started blogging about 4 years ago at the encouragement of one of my students at the time, Jared Kleier. He set up a blog for me on our college website and away we went, though it wasn’t quite that easy. I remember writing and deleting one post after another because I had never experienced writing something for immediate consumption by the public.

All it took was some encouragement from others, and a few links from other bloggers, and then the blogging bug just seemed to take over.

Lots of people have various reasons for why those in ministry should blog. Mark Roberts has 18 Thesis’ for why pastors should blog. You can view his Powerpoint Presentation, Pastors as Blogger, at GodblogCon 2007.


Mark is just one good resource.

There are a lot of reasons why I think those involved in college ministry should blog, so let me give you just 11 (yeah 11) that come to mind and that I have found helpful reasons for blogging:

  1. Communicate, Communicate, Communicate: A blog is simply in many ways about communication. When you blog, you communicate to others on a variety of topics.
  2. Reiterate the Mission: When you blog, you can continually communicate, and therefore, one of the important pieces of communication is to continually reiterate and blog about the mission of the ministry. It’s a good way to remind students and keep everyone accountable, focused, and on task.
  3. Encouragement: A blog is a great way to encourage those in your ministry, whether it be other staff, leaders or the congregants. Devotionals, posts of encouragement, thank yous, and recognizing others are just some forms. Continue Reading…

Formulating an Online Strategy for College Ministry: Part 2–The Purpose of Your Website

I think it’s important for college ministries to be forumlating a plan, and developing some ideas about how they can strategically use the internet to best serve their ministry.

There are a lot of topics that I could cover, and maybe 9 posts is too much, so I will try and keep them shorter than my last post.

Last week I posted Part 1–Simplicity, Flexibility, Cost and Speed. Bottom line: You need to have a design and plan that is simple (easy to navigate/aesthetically clean from a design point of view. You also should keep the costs low which is easy to do with all the free and inexpensive tools out there. And speed should be taken into consideration, mainly from the perspective of how fast can you integrate new technology to meet the needs and wants of your ministry. Way too many ministries plunge lots of cost and time into a site, that they no longer can adapt to changes, but are stuck with it for years to come.

Today I want to post about The Purpose of Your Website.

What is the purpose of your website?

This is an important question to begin with. What do you want it to do? What do you want people to come to the site and see and use? What should they walk away with? Sometimes ministries just build websites because they feel like they should have one, but never stop to consider its purpose.

Is it for college students to retrieve information? Is it for them to sign up for Bible studies? Is it for them to be able to visit forums and dialogue?

With these questions in mind we also need to keep in mind that with all the tools out there (i.e. Facebook, Twitter, Flickr, etc.) a website shouldn’t have to do everything, unless it can do it better than those services (which I doubt it can do).

So here are a few pointers that I have found helpful:

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Two Conferences to Put On Your Calendar

There are a lot of conferences out there, but here are two that I will be talking about more, especially as time draws closer.


DRINK–CollegeLeader Conference

September 4-7, 2008 in Southern California!

DRINK: The reservoir of college-age ministry resources is no longer dry. It’s no secret that it’s been bone dry for years, but we thought we would provide a little refreshment! Come and join us for a time of learning, brainstorming, discussion, networking, and talking about church-based college-age ministry over cups of coffee.

The conference doesn’t stop with leaders though! This weekend will also be for students. We can all drink from the fountain!

Speakers include Chuck Bomar, David Kinnaman and others.


GodblogCon: A Gathering of Christians to Advance the Kingdom Through Blogging + Internet Technologies

September 20-21 in Las Vegas at Blog World & New Media Expo

I will definitely be at GodblogCon again. I look forward to seeing old friends and meeting new ones…looking forward to meeting Andrew Jones. That’s worth the cost of travel, hotel, food and conference.

Formulating an Online Strategy for College Ministry: Part 1–Simplicity, Flexibility, Cost and Speed

DISCLAIMERS: 1)There are better technical people out there concerning the web. 2) Do as I suggest, not as I do. I’m trying to keep up myself, and our college website reflects almost nothing of what I talk about. That’s how fast things change. 3) There are a lot of college ministries out there, and there are a lot of online tools to use, but it doesn’t seem like many are thinking through how to best utilize the new media and Web 2.0 (and yikes, Web 3.0) in their groups. 4) Knowing that things change overnight in technology, I hope to somehow impart to you some of the things I have been learning and wrestling with in these areas. You don’t need to be an expert in this area, just know enough to think critically about the issue. 5) If you have feedback, suggestions, criticisms, please comment. This is by no means all encompassing.

Starting Out

There are a lot of good books out there on the new media, web 2.0, building web platforms, etc., but no book has challenged my thinking, and convinced me to turn in certain directions as did the “manifesto” Getting Real by the guys at 37 Signals, when it comes to the issues of simplicity, flexibility, cost and speed. I consider it a must read in this area.

Getting Real is about skipping all the stuff that represents real (charts, graphs, boxes, arrows, schematics, wireframes, etc.) and actually building the real thing.

Getting real is less. Less mass, less software, less features, less paperwork, less of everything that’s not essential (and most of what you think is essential actually isn’t).

Getting Real is staying small and being agile.

Getting Real starts with the interface, the real screens that people are going to use. It begins with what the customer actually experiences and builds backwards from there. This lets you get the interface right before you get the software wrong.

Getting Real is about iterations and lowering the cost of change. Getting Real is all about launching, tweaking, and constantly improving which makes it a perfect approach for web-based software.

Getting Real delivers just what customers need and eliminates anything they don’t.

When a college ministry decides to have an online presence there are a few things to keep in mind. Some of these things are:

  • student participation
  • the fast changing culture of college/university life
  • finicky tastes/styles
  • revolving body of students and leaders
  • budget
  • access/control
  • etc. (these are just a few)

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College Ministry Social Network

If you are involved in college ministry and haven’t joined Collective Muse yet, then stop and do so now!

College Ministry & The Ascent Network

One of the most important college ministry conferences is happening May 16-19 up in Seattle at The Inn. The Ascent Conference is a gathering of those involved in college ministry, and it has been real influential in shaping college ministry under the leadership of Mike Gaffney and his staff.

Church-based campus ministries gathering for… refreshing, equipping, and vision-casting.

Campus ministry is the adventure of a lifetime, but it’s not easy. Ascent was formed out of a felt need by campus ministers and students to come together around the common goal of sharing Jesus Christ with college students. Ascent is for staff, students, and lay leaders involved in church-based campus ministry.

I will not be up there this weekend, though I really wish I was. Too much going on in my family right now as we are in the midst of huge life transitions vocationally, as well as a huge move to Dallas that awaits us in the next few months. Hopefully you will be going up there, and if you aren’t, I hope you do get the chance to get up there at some point to the conference in the next few years.

I have been asking a couple of questions at our college ministry social networking site Collective Muse, and the blog as well.

  1. What is the best thing about working with college students? Or what do you love about college ministry?
  2. What is the biggest need in college ministry today?

What do you think?

File This Under: One Reason I Love Working in LA

I absolutely love that this is our college ministry administrator’s “other job”…and passion.

Cassie Boyd is amazing to work with, and it’s awesome hearing the things that you usually aren’t privy to in someone’s life outside of church. This is just one of the reasons I have loved working in Los Angeles with those involved in the entertainment industry. Such fun, passion and creativity. Makes going to work everyday really fun.

If you need voice-over work, contact Cassie.

Cassie, I expect some voice-overs on my answering machine at work :-)

Collective Muse: College Ministry Social Network

I’ve been dreaming and thinking a lot about the desire for, and the need to connect those involved in college ministry (i.e. pastors, directors, volunteers, etc.). There are lots of college ministries, and yet there is a certain disconnect among this age and stage of ministry.

Over the last year or two I have been in more and more conversations with those involved in college ministry, and it seems that many of us have been thinking the same thing.

So after a lot of time praying and thinking about it, I created and launched a social networking site devoted to these people. I hope this site can be a hub that brings us together, helping us promote events, share ideas, meet, pray, etc. It is a place where we can bring together the work that we are all doing, and hopefully be energized and encouraged by what is taking place out there.

I will share more about the site in other posts. But please check it out and pass the word. It is a work in progress though. I wanted to do a slow and gradual rollout and just fix, edit and redesign things as they happened, and were needed, rather than trying to have everything perfect.

You can check out the site at Collective Muse.

You can check the Facebook group here.

In closing, here is the purpose of the site:

Connect
We desire to connect those serving in college ministry.

Engage
We desire to engage those involved in college ministry on issues regarding theology, ministry, praxis, etc.

Collaborate
We desire to collaborate with those serving in college ministry on projects that bring innovation and new ideas to the study and practice of this field.

Innovate
We desire to be a community that creates and welcomes innovative ideas in the field of college ministry.

Gather
We desire to gather together in order to form relationships and grow from our interactions with one another.

Prayer
We desire to be a people that continually seek the direction of college ministry through time in prayer.

Diversity
We desire to be a community that spans the breadth and depth of Christianity, interacting on this site with those involved in serving in college ministry in the various denominations, non-denominations, and traditions of Christianity.

Resource
We desire to be a resource for those serving in college ministry, as well as students who are a part of college ministry.

If you think “hooking-up” isn’t a big deal…then you should start reading some of these books!

As more and more studies, surveys and research is being done on the “hook-up” culture, especially in college, there are a slew of books that are beginning to emerge.  One of the interesting things about the “hook-up” culture in college is that it is producing young adults who carry on the same behaviors, and are unable then to carry on any meaningful committed relationships. 

RO just blogged about it at our collaborative youth ministry blog Collection of Crumbs. In the book Unhooked: How Young Women Pursue Sex, Delay Love and Lose at Both, she writes:

Young people have virtually abandoned dating and replaced it with group get-togethers and sexual behaviors that are detached from love or commitment–and sometimes even from liking. Relationships have been replaced by the casual sexual encounters known as hookups…Hooking up’s defining characteristic is the ability to unhook from a partner at any time.

Recently I blogged about the book Unprotected: A Campus Psychiatrist Reveals How Political Correctness in Her Profession Endangers Every Student. She states:

More relevant to my patients at this stage in their lives is that oxytocin is released during sexual activity. Could it be that the same chemical that flows through a woman’s veins as she nurses her infant, promoting a powerful and selfless devotion, is found in college women ‘hooking up’ with men whose last intention is to bond?

I then saw this today at Ivy Jungle’s Campus Ministry Update. It says:

A Textbook on Hooking Up: Kathleen Bogle has published her book, Hooking Up as an analysis of research into the dating and sexual behaviors of college students today. Conducting in depth interviews with students at two unnamed universities – one large public school and one smaller Roman Catholic school, she describes the casual hook up as the “center for college social life.” Her research shows that students overestimate the frequency of hook ups among their peers as well as “how far” those encounters go (kissing, intercourse, etc.). She is quick to point out that such behavior is not new to campus life, but technology and informality have turned it into what she calls “the dominant script for forming sexual and romantic relationships on campus.” She also points out the damage of a hook up culture on women. First, women are much more likely to receive a bad reputation for hooking up. Secondly, her research shows that women do not get what they want (i.e. a relationship) from the casual sex of a hook up – but believe it is the only way to meet men. The culture is also affecting young adults after graduation. When these young adults enter more formal dating environments, many say they do not know how to go on dates and establish relationships outside of “hanging out” and “hooking up.” A full interview with the author is available at www.insidehighered.com (Inside Higher Ed January 29, 2008)

Books:

There are plenty of more books out there on this topic, plus the books that are in favor of hooking up and how to go about having casual sexual relationships. I think that I am concerned more and more for the students I work with who really don’t think it’s a big deal, and fail to think about the long term ramifications of their actions. And usually in the process it is the woman who gets hurt the most as the research is showing.

I think Bogle’s statements are pretty telling:

“center for college social life.” Her research shows that students overestimate the frequency of hook ups among their peers as well as “how far” those encounters go (kissing, intercourse, etc.). She is quick to point out that such behavior is not new to campus life, but technology and informality have turned it into what she calls “the dominant script for forming sexual and romantic relationships on campus.”

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