Social Media and the Running of the Salmon

The Running of the Salmon
When I was in high school my family and I went on an Alaskan cruise, and along the way we stopped at one of the islands to get a tour of where the salmon swim upstream during the spawning season. I don’t remember a lot of details about what I learned on that day, but I do remember some of the images. They can best be described as sea of confusion and chaos, where the salmon swam furiously upstream, looking nothing like themselves in the process.

Sometimes I feel that way when it comes to my social media/technological life. It can be confusing, chaotic, and I often feel like I’m swimming upstream in a sea of confusion. Ultimately that leaves me feeling “other” than myself, and my identity looking nothing like I hope or want. I feel like in the process I become less of who I am in order to keep up with who everyone else is…or projects themselves to be.

How Does Social Media/Technology Fit Into My Life
I have been thinking about how social media/technology fits into my life for a long time, and it wasn’t really until I attended John Dyer’s workshop, Using Technology, Without Technology Using You at the ECHO Conference, that I really got a better sense of what I want out of it.

One: I don’t want to feel a sense of obligation to post blogs I don’t want to write, or use tools that I don’t want to use. This obligation comes from me, inwardly, not cause someone is holding me to it. And that’s a much deeper issue than I can begin to explore in this post.

Two: I don’t want just a breadth of content, but a depth of content. I don’t want content that is just cursory. I have concluded that I would rather post one very meaningful blog every week or two, then a short, cursory post every day. I’m starting to realize personally, how attracted I am to the sites that plumb the depths, rather than skim the surface.

Three: I don’t want social media/technology to overrun the boundaries I’m trying to set. If it’s getting in the way of spending time with family, going to bed at a decent time at night, or keeping me from hobbies like running and reading, then I need to put it back within its proper boundaries.

Four: I don’t want my identity to be based on the projection of external images I put out online, and the affirmation I receive back from them. I want it to come within, from a strong, core sense of identity. An identity that is placed in Christ, and not the number of Twitter followers or retweets I have, or the amount of traffic my blog has, or the supposed sphere of influence I have online. At the end of the day, those things just fade away.

This is what I want…for me. I’m not telling anyone else what they should do, or that this is the way everyone should do it. Some people work online all day, and social media is even more a part of their lives than mine. But even they tell me they have to set boundaries away from that work as well. One of the things I really appreciate about Tony Steward is how he continually experiments with social media to figure out how it can best serve him, not how he can serve it. Tony knows what’s in his “wheelhouse” (@mediapeople pointed this out to me in a conversation at ECHO), and doesn’t seem concerned about his stats, and whether or not he has a new post out every day. This is nowhere better exemplified than Tony ditching his personal WordPress blog, and going with Posterous because it better fit his life/work/time, etc.

What Will Change For Me
One: I hate to do it, but I’m no longer going to feel rushed to post my 100 blogs in 100 days on my therapy site. I could do it. But I started looking at my posts and realizing that it was more about surface content, than it was about really writing something of value for people. That’s not what you want as/for a therapist. Or pastor…or anyone really.

Two: I’m going to really strive to only post stuff on both rhettsmith.com and rhettsmith.com/therapy when I feel like it brings value to the readers, rather than just posting to post. Not give in to the pressure of traffic, stats, etc.

Three: I’m not going to sacrifice my family or hobbies in order to pick up the computer to post that obligatory post, or tweet that random tweet. Just isn’t worth it for me.

Four: I’m going to focus more on what is in my “wheelhouse.” It’s too easy to get caught up in random discussion, or arguments and debates online, and really lose focus of the specific skills or purpose I need to be about.

Conclusion
At this point, this blog is all talk unless I really start to practice what I am preaching. But I hope with some new focus, and some accountability from my wife and friends like you, I can achieve these things.

Can you relate to this struggle with social media/technology in your own life?

Is there anything you want to change about your social media/technology use?

Does social media/technology serve you, or do you serve it?

By the way, did you know salmon only spawn once in their lifetime and then they die? Don’t be a salmon when it comes to your social media use.

9 Responses to “Social Media and the Running of the Salmon”

  1. Jim Gray August 3, 2009 at 4:24 pm #

    i wholeheartedly agree dude…

  2. John Dyer August 4, 2009 at 12:24 am #

    Sounds like some good moves. I need to work on some of these!

  3. Gary Molander August 9, 2009 at 7:20 pm #

    Great stuff, Rhett. It’s interesting, but the blogging “experts” say to blog shorter, cursory stuff, more often. That method, they say, will cause more readers to come to your blog. I’ve always been attracted to deeper, sometimes-longer posts… the kinds of posts you’re talking about. That’s also what I’m drawn to write myself.

    I’m very encouraged that you’re trying to make blogging (including Twitter and FB) a gift to the reader, not a self-serving means of perpetual Narcissism (using that term non-clinically – you know what I mean). Your stance goes in the opposite direction of conventional wisdom, and I think that’s a really good thing.

    Thanks so much for the encouraging words, and the authenticity.

  4. jay August 10, 2009 at 11:03 am #

    Social media and salmon, here’s another similarity, I ate salmon last night and it ran right through me.

    but I keep eating it!

  5. Rhett Smith August 14, 2009 at 3:51 pm #

    Jim,

    I agree with you :-)

    John,

    I will let you know how this works out for me. But you have been a great example to me.

    Gary,

    That’s why I have always been drawn to bloggers like John Dyer and Tony Steward who post infrequently. I tend to stay away from blogs that post incessantly. Personally, I just can’t keep up with it myself. And I feel like when guys like John post, it must be really good, because they don’t speak often. It’s like being in that meeting with people, and it’s the one person, who rarely talks, that everyone is hanging on their words. They are the voice of wisdom. I’m afraid if I talk too much, my words will eventually lose meaning.

    Jay,

    Haaaaa…nice metaphor.

    Rhett

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